About
Cam Fink is a video strategist, communication expert, and storyteller with over 20 years of experience helping professionals communicate authentically and confidently. His work focuses on helping people feel natural, credible, and impactful both on and off camera.

🎧 Tune in for a conversation brimming with wisdom, humanity, and actionable insights for leaders at every stage of their journey.
Transcript
Utkarsh Narang (00:01.17) A LinkedIn post told me that someone turned 50. And from there, I reached out to Cam. This is the person who turned 50. And Cam has been doing videography and is person behind the camera for 20 years. But today we'll not talk about that. We'll talk about what makes people tick. We'll talk about how to look good in life. And that's the purpose of the conversation. Welcome Cam to the conversation. Absolutely. Looking forward to it. And I typically don't stalk people, but when I find anything interesting about Cam Fink (00:22.721) Very nice to be here. Utkarsh Narang (00:31.09) them that I feel is like worth just bring out in the world, then I just, yeah, I go all guns blazing. And so absolutely excited about this conversation. The first question, Cam, that we put ourselves in the deep end with is that if that eight-year-old little boy, eight-year-old Cam, wherever Cam was growing up, if that boy comes and meets you right now and has a conversation with you, what kind of conversation would emerge between the two of you? Cam Fink (00:55.704) My eight year old me was a misunderstood middle child. I have an older brother and a younger brother and it took me a long time to find where I belonged in this world. And I was quite a solo child. I was very happy tinkering on my own. I didn't need a lot of external attention. I got engaged in projects and did all sorts of stuff. So honestly, if that eight year old child met me, he'd be like, who's that old bastard? I'm not interested in him at all. I would have thought I was an absolute idiot. Utkarsh Narang (01:22.918) Unreal, 53 episodes, 53 episodes. I've never had that answer. Why was that eight-year-old misunderstood? Cam Fink (01:28.3) You're welcome. Cam Fink (01:35.098) Well, I don't think the eight-year-old was misunderstood, but that's how I perceived the world when I was that young. And a formative memory I have that my mum reminded me of was that I was very happy kindergarten student. I was very engaged and playful and I did lots of creative stuff and life was great. And then when I was in grade one, I had a teacher that I didn't match with at all. She had a totally different philosophy on life than I did and she wanted me to colour within the lines and... Utkarsh Narang (01:39.582) Hmm. Cam Fink (02:01.75) write my words in exactly the right spot and be very neat and she would lean over and she would correct my work. And I went from being a bubbly, happy, joyful kid to literally crying on my bedroom floor and not wanting to go to school anymore. And I was younger than eight at the time, but my parents told me that that transition and working out what kind of kid I was, that I didn't like a lot of rules. I didn't like to be told what to do. and I certainly didn't care about the opinion of some 50 year old d***head. Utkarsh Narang (02:34.814) It's fascinating, right? How the world keeps trying to mold us and shape us and try to have us be within the lines. Don't be outside of the box. And then still they expect us to be out of the box. Like I've never understood this paradox. What's your take on this? Cam Fink (02:51.502) Well, my brother, my younger brother now has three kids under the age of six. has a six-year-old, a four-year-old and a two-year-old and I'm heavily involved in their life and I love them dearly. And it's been really nice to see some children grow up with my DNA, who I see my mother in, the middle child, his daughter, Darwin, is this beautiful little girl who reminds me very much of my mum and his first son is a typical first child and his baby boy is two. They're all themselves. You can't choose who they get to be. And I've really enjoyed my brother's philosophy with raising them, which is that his job isn't to try to make them into a certain type of person, his job is to just help them become who they are. And that philosophy, I think, is the best thing you can do with any relationship in any life, with anyone. Just how do you provide an environment where someone gets to be who they enjoy being and who they feel good being? And so that little eight-year-old me, he might have wanted a bit of guidance from me, maybe some... Utkarsh Narang (03:35.56) Yeah. Cam Fink (03:48.908) some craft tools or an interest in the curiosity. So I love making things out of Lego when I was eight years old. I had a little Lego exhibition that I set up in my house and I wasn't too concerned with whether the colors matched and I certainly wasn't concerned with building what was on the box or following the instructions. What I wanted to do was build whatever I wanted. And I feel really lucky that I had parents that recognized that and nurtured that in me and sent me to a school where eventually after grade one, I got to largely have that experience. Utkarsh Narang (04:05.669) Mm. Mm. Cam Fink (04:19.272) and that I just grew up in a privileged environment where I got to explore the world and find out who I wanted to be largely on my own terms and I know not everybody gets to do that. So I feel really grateful and lucky that that's the life I've had. Utkarsh Narang (04:32.648) Yeah, that's so amazing. it's like the word I use often can for this is like, it's just bliss when you get to do what you want to do, when you choose your own path, when you... It's just bliss. That's what I feel like being on drugs. I've never had drugs, but that's how it feels. Cam Fink (04:50.094) Well, I've taken a few drugs in my time. I'm not an addictive personality and I mainly just love fun. And so in the right time, in the right place, with the right people, I'll absolutely take some drugs. And I'm here to tell you, at the right time, they're great, but they should never be a substitute for enjoying and having the self-esteem in your life that you need them to cope. There should only ever be a supplement to something fun. And... Utkarsh Narang (04:52.338) Yeah. Yes. I've heard that. Cam Fink (05:15.97) What I have enjoyed about having this freedom to have a life that I've largely chosen for myself is recognising that sometimes I do need rules and I do need structures and frameworks because relying on motivation alone isn't enough. And so I think the challenge for anyone who's choosing their path in life is to choose which guidelines will work for you and to choose which communities can hold you to account. Utkarsh Narang (05:28.488) Mm. Utkarsh Narang (05:36.968) Hmm. Cam Fink (05:39.926) and to choose and surround yourself with people who bring out the best in you, but also don't take your bullshit, don't indulge you. So you don't want to grow up a spoiled child, you don't want to be someone who's not very resilient, you don't want to be someone who always wants their own needs met, you want to be someone who's good to be around, who contributes to people, who makes people's lives better. And if you can do that, then I think you're doing pretty well. Utkarsh Narang (05:44.893) Mm. Utkarsh Narang (06:04.37) Yeah, it's such a fine balance, right? To be able to do that. You spoke about frameworks. What's one framework that you feel like like freaking live by? Cam Fink (06:14.296) Alright, so here's a work one. Here's a really simple one that's quite mechanical. So I've been lucky enough to have attracted your attention on LinkedIn, right? And like a lot of people who want to promote their own business, I didn't find that very easy at the start. And I always wanted my stuff to be really good and polished and important and original. And I didn't understand that that's not actually what you need. It's not what people need. It's not what people connect with. People want relatable and accessible. Utkarsh Narang (06:23.582) Mm-hmm. Utkarsh Narang (06:29.95) you Utkarsh Narang (06:39.133) Hmm. Cam Fink (06:43.406) But I was quite paralysed with imposter syndrome and perfectionism and I wasn't getting a lot done. And then a wonderful mentor who I've worked for, who's known me my whole life, he said, Cam, you need a system. And I've rejected systems my entire life, I don't want them. He said, no, whatever you're doing now is not working, so we need a system for you. And so he said to me, you have to promise me, that for three months you're going to post a video on LinkedIn once a week. And he said, I don't care how good it is, I don't care what it's about, I don't care which day of the week it is, but you have to promise me you're going to do it once a week. And of course, he doesn't care. He's doing it as a favour to me. But he knows that I can let myself down easily or I'll find a way to not do it. But if I promised it to him, then I might have a better chance. So that's an example of one system. The second system is that I have to do it once a week. And what that did was take the pressure off it having to be brilliant or original or fantastic and instead it just has to be what's the best idea you've got this week. And that totally unlocked me. And I think a lot of people will feel paralysed by some element of what they want to do, be it imposter syndrome or a motivation issue or feeling like they don't belong or fear of judgment or any number of things that can stop us. Utkarsh Narang (07:43.198) Mm. Cam Fink (08:05.686) And often what we need is a system to let us get outside that fear or get over that barrier, because total freedom can often mean paralysis. So that's an example of one system that has worked for me really well and has led you to invite me onto your podcast. Utkarsh Narang (08:14.45) I'm out. Utkarsh Narang (08:21.934) Interesting, interesting. So what you're saying is when you're paralyzed, when the imposter kicks in, sometimes we build like these amazing goals and we're recording this in that space, right? The two weeks before the new year and the two weeks after the new year, where people want to build systems and goals and all of that, and then they fail within two months. So all you're saying is that find yourself a system that you can adhere to. Is that correct? Cam Fink (08:46.658) Yeah, well one of the things that I find works for me and I've seen work for others is lower the stakes. People have grand plans and ambitions, they're gonna build a huge online curriculum, they're gonna make a massive new fancy website, or they're gonna launch a program that they spent three months working on before they've found out if anyone wants to buy it. And if you're gonna lower the stakes, if you can remove the pressure and remove the fear of judgment or reduce the risk, Utkarsh Narang (09:05.118) Hmm. Cam Fink (09:14.018) then you're much more likely to actually do it. And so I'm a massive fan of incremental things and things that don't have too much scope or don't take too much out of you. Because you see, I think a lot of people will overly commit to doing something that requires a huge amount of effort or time before they've got a proof of concept or before they've worked out if it's in alignment with what they wanna do. And I think lowering the stakes is a great idea. So for example, to go back to the same Utkarsh Narang (09:15.944) you Utkarsh Narang (09:22.718) Yeah. Cam Fink (09:42.796) challenge I was set by my friend Pete. I'm a videographer with 20 years of experience. I've got fancy cameras, I know how to use them, and I know what looks good. I know how to do good editing, I know how to do all this stuff, but I don't do it for myself. And Pete said, well, why are you making them fancy? Do they need to be fancy? And they don't. Now, nearly everything I record and post on LinkedIn, I'd use my phone. I'd just record it on my phone, often just holding it in my hand. Because Pete asked me a question. Utkarsh Narang (10:01.437) Yeah. Utkarsh Narang (10:09.054) Yeah. Cam Fink (10:12.322) that lowered the stakes. It lowered the amount of investment, it lowered the amount of pride attached to the product, it lowered the need for me to feel like it was brilliant. Because what you can give yourself permission to do is do something that's not perfect. And do something that doesn't have your identity attached to it, and do something that's playful and is almost expected to be a little bit shit. Utkarsh Narang (10:22.302) Yeah. Utkarsh Narang (10:28.006) Yeah. Yeah. Utkarsh Narang (10:36.828) Yeah. These are these are big terms that you're speaking. So in my work, when I coach people, you know, you're saying move away from think of it as like a performance, get into like you're just practicing incremental changes, lower the stakes, not attached to your identity. People are attached to to their work, to who they are, to what they speak, to how they want to express to who. How do you figure this shit out? How have you done it? How have you done it? Maybe that's where we begin. Cam Fink (11:08.218) Trial and error so and I've surrounded myself with really good people so The people who like I was really lucky I moved into the world that you've met me through so the world of LinkedIn solo business operating Consulting if you like a little bit of public speaking and training I came into that world because I was employed as a videographer for a company That helped people run businesses like that. So I walked in the back door Utkarsh Narang (11:12.06) Yeah, love that. Utkarsh Narang (11:32.316) Wow. Wow. Cam Fink (11:33.888) I walked in the back door of a company that helps people exactly like me. And what that gave me was the exposure to a whole heap of people who do it really well. And it gave me exposure to people who are used to giving very generous, friendly advice to people who are stuck in the same way that I was. And so the benefit of that is you get to see and model yourself on people who are quite willing to be open and vulnerable about how they work. Utkarsh Narang (11:38.366) Yeah. Utkarsh Narang (11:50.45) Yeah. Yeah. Cam Fink (12:03.83) So if someone's too obsessed with presenting a perfect image, I just find that immediately repulsed. Like I'm not into that at all. Utkarsh Narang (12:07.966) Correct. Have you ever left a podcast like middle? I'm not going to talk to this person. Cam Fink (12:17.102) no, I don't mean that. mean the way you find your voice, or the way I found my voice was being quite willing to be quite open about what kind of person I am and what my behind the scenes looks like. And instead of trying to be impressive, just trying to be honest and relevant and trying to just relate to people with where they're at. And if you try to connect with people that you're concerned with your own identity and you're concerned with your own reputation, It just isn't that appealing. And being vulnerable I don't think means confessing or showing all your flaws. It just means being honest with what's going on. And showing up and sharing in a way that isn't trying to sell something, it isn't trying to come across as being perfect. It's just being relatable so that people can see you as a human, connect to you as a human, relate to their, relate their experience to the example you've shown. And hopefully for a useful relationship that might be Utkarsh Narang (12:49.116) Yeah. Utkarsh Narang (12:54.951) Mm. Cam Fink (13:16.652) a friendship, might be a client relationship, it might be just someone you get to hang out with on LinkedIn, who knows? But if it comes with honesty and a willingness to just be playful and make fun of yourself and not take life seriously, then that to me is meaningful. Utkarsh Narang (13:34.142) Yeah, love that. About, I think, 14 years ago, I was given the responsibility of being a videographer to a leadership professor. And I cannot tell you, like, everything that I learned through that experience for four years was just fascinating. There are so many stories. when, what you're saying, when someone does it really authentically with vulnerability, being themselves on the camera, it's just a pleasure to watch. It's just a pleasure. Cam Fink (13:58.936) But that's hard. So one of the things that you learn as a videographer is sticking a camera in someone's face is very rarely a pleasant experience for them unless they've had a heap of experience. one of the things that I love about the job is that I have worked out over years that the job isn't really pointing the camera. The job is helping the person who's on camera feeling comfortable. And the way that I found this out was that Utkarsh Narang (14:00.306) eating. Utkarsh Narang (14:09.48) Right. Utkarsh Narang (14:23.326) Mmm. Cam Fink (14:27.604) I didn't make videos of myself. I wasn't on camera at all until the start of the pandemic in 2020. I was only ever behind the camera producing events and promos and videos for other people. And then when the pandemic hit and no one had any work and I couldn't do anything, my partner Alicia said, well, why don't you get on camera yourself and just talk to people about what's going on and help them make videos? Cause now they can't get a videographer. And the first time I got in front of camera, I was terrible. Utkarsh Narang (14:57.149) Yeah. Cam Fink (14:57.518) I was awful and I was wooden. didn't I didn't relax even though I technically knew what to do I was absolutely unable to bring that out of myself and Alicia my partner who has run a very successful consulting business for many years said this is the example that people need they don't want someone who's perfect they want someone who's just a bit like them so why don't you start a course and help people who are in the same position as you because everyone's in that position so Utkarsh Narang (14:59.678) Yeah. Utkarsh Narang (15:05.746) Mm. Utkarsh Narang (15:19.708) Love. Cam Fink (15:25.922) That's how I shifted from being just a videographer to helping people relax and be good on camera. Utkarsh Narang (15:31.164) Yeah, yeah, love that. Like people don't want someone who's an expert, but someone who's relatable. And that's who they learn from and grow from the best. Cam Fink (15:39.266) Yeah, and if you try to learn from an expert, if you learn from someone who's got 10,000 hours experience and they've been doing it forever, they've forgotten what it's like to be you. They have no idea. They've completely separated themselves from what it's like to be a beginner. And so sometimes they're not the best person to learn from. Often the best person to learn from is the person who's one or two steps ahead of you because they remember what it's like to be you. And when you're lost and floundering, you don't know anything, you can't. Utkarsh Narang (15:49.448) Hmm. Utkarsh Narang (15:54.119) Yeah. Utkarsh Narang (16:03.26) Love it. Love it. Cam Fink (16:07.586) take in very much information. You just want the next best little step so that you can make incremental progress that feels doable and it's not too intimidating. And the best person to do that is someone who's on the same path as you or a very similar path to you, but just a little bit ahead. So that was how this coaching side of my work was born. And honestly, I've been doing it for five years now and I'm nearly at the point where I'm no longer the best person for a beginner. Utkarsh Narang (16:09.47) Yeah. Utkarsh Narang (16:23.656) Mm. Interesting. Utkarsh Narang (16:35.516) Hmm. Hmm. So how do you like, so I wrote an article, I think it was last week when was time seems a blur some days and there are so many questions popping up in my head, but I'd love to ask this. So what I feel is like, it's almost like a, almost like a cycle, right? You start as a beginner, you become better, you then become an expert, but then you have to become a beginner again for you to keep growing. How do you see that cycle play up for you? Cam Fink (17:04.558) I wouldn't say it's a cycle, I would say that the process of improving anything... Utkarsh Narang (17:10.792) Mm-hmm. Cam Fink (17:13.28) means that you become aware of new insufficiency. every time you get better at something, you also get better at perceiving what excellence looks like. So Ira Glass, who is the American broadcaster for This American Life, he says that when you decide you want to be good at something, Utkarsh Narang (17:16.926) Ooh, I love that. Cam Fink (17:37.932) you get the tools to perceive quality faster than you get the ability to create quality. So you end up with this horrible gap where you know what you're trying to do but you're not good enough to do it. And that gap might last a year or two years or six months, who knows? But you've got this gap in front of you where you know what good looks like now but you can't produce it. But then when you lift that standard, so too your ability to perceive quality gets nuanced and further refined. Utkarsh Narang (17:43.838) Hmm. Utkarsh Narang (17:53.294) Mm. Mm. Mm. Correct. Yeah. Utkarsh Narang (18:07.134) Mm. Cam Fink (18:07.414) And so if you're not challenged every 18 months or so, if you don't feel a bit of imposter syndrome or feel like you've got more to go, like you should be continually going through that because until, like even if you're at the peak of the thing that you're doing, there's always something you can learn. The challenge is balancing how far you've come and being proud of what you've done and knowing objectively that you're much better than you were a year ago with realizing that there's still growth to do and being humble about it and. Utkarsh Narang (18:16.733) Mm. Utkarsh Narang (18:22.152) Yeah. Cam Fink (18:37.002) ambitious in whatever way works for you. And so the position I'm in now, I can see that I'm way better than I was a few years ago, but I can also see where I need, where I would like to go. But what isn't helpful for someone learning is for me to play down the competence that I've built up. So I think we do people a disservice when we play down the effort and the achievement that we've made, because it does take time and effort. Utkarsh Narang (18:46.867) Mm. Utkarsh Narang (18:50.172) Hmm. Utkarsh Narang (18:57.214) Hmm. Cam Fink (19:07.072) and playing it down as though it's nothing or you're a natural or telling someone they've got a talent or someone saying, you know, this is just little of me, it's nothing special. I think that's actually quite rude because it gives people the impression that if they're not that good that there's something wrong with them. And that's a terrible thing to give someone the impression of. So if you've spent a thousand hours getting good at something Utkarsh Narang (19:27.592) So, yeah. Yeah. Cam Fink (19:36.354) but you act like you haven't put in all that effort, then you're setting someone else who wants to be like you up for failure, because without a thousand hours, they're probably not gonna be able to do it. And it's important, I think, to be realistic about how much effort you put in and what outcome you get. Utkarsh Narang (19:45.95) Hmm. Utkarsh Narang (19:51.647) I think it also comes from that. And I'm talking about myself here with that upbringing, right? Growing up in India, it was like, don't toot your own horn. Don't celebrate yourself too much. Don't, don't project what you achieved because whatever you have done, that's, that's okay. Not, not, you don't have to brag about it. And I think that then makes you feel like you don't even deserve the small celebration. And this came to realization very, a few months ago, I was doing like an in-person event. And then for some reason, I told everyone in the room that our podcast reached 90,000 views on YouTube. And as I spoke that and I thought like there were like 30 people in the room and I imagine like Utkrash, imagine 90,000 people in a room. That's the MCG mate. You should be like, you should be super proud of yourself, but that did not kick in in that moment till that moment happened. And I was like, we're doing something good. So it's just hard sometimes to celebrate yourself. Cam Fink (20:45.996) Well, the difficulty is avoiding being the hero in your own story. So Australia and New Zealand, I'm Australian but I live in New Zealand and our culture is very similar to what you described as growing up within India where you don't toot your own horn and you don't over inflate your achievements and you don't big-note yourself. And that's in quite a contrast to American culture where they're used to introducing themselves with their achievements, accomplishments, that's how you get taken seriously. And we're the opposite of that. Utkarsh Narang (20:56.03) Mm. Utkarsh Narang (21:01.394) Mm. Mm. Mm. Utkarsh Narang (21:11.112) Correct? Yeah. Yeah. Cam Fink (21:15.458) But what, I think there's a difference here where you can be honest about what you've done without being the hero in your own story. And so if your podcast has reached 90,000 people and you're shouting that out as a reason why someone should like you or why they should take you seriously or as a way to seem impressive, then we are gonna react badly to that. That's culturally not the way that we behave. But if you're teaching me, if you're... Utkarsh Narang (21:23.518) Hmm. Cam Fink (21:44.151) showing me an example of work you've done, then I want to know that you've got the runs on the board. A cricket metaphor is probably appropriate for an Indian. Sporting metaphors often don't land with the right people, with some people. And so what I always think is that if you're telling a story, you shouldn't be the hero in it. And if you're elevating someone else, but identifying the traits or the... Utkarsh Narang (21:50.43) Hmm. Utkarsh Narang (21:54.076) Yeah. Utkarsh Narang (21:58.493) Okay. Utkarsh Narang (22:06.59) Hmm. Cam Fink (22:13.186) the key moments in the story, often it's better if the person who has the breakthrough or the person who shows resilience or the person who is modeling the behavior you think is impressive. It's better if that's not you. Which, unfortunately, I've just spent half an hour talking about myself, so I feel weird saying that right now. I think you, hopefully you get the meaning, which is that it's a disservice to downplay how much effort. Utkarsh Narang (22:24.466) Hmm, interesting. Utkarsh Narang (22:33.342) Thank Cam Fink (22:38.85) you've put into becoming good at something or downplaying the impact that your work is having. Like you've reached 90,000 people, that's the MCG, that's amazing. And it helps no one for you to pretend that isn't the case. But the key is acting with someone else's best interests at heart and teaching in a way where you're acknowledging that their feeling, their role, their performance is your priority and that you're not concerned with Utkarsh Narang (22:43.806) Yeah. Yeah. Yeah. Yeah. Yeah. Utkarsh Narang (22:55.614) Hmm. Utkarsh Narang (23:05.438) Mm. Cam Fink (23:07.948) what they think of you. That's up to them what they think of you. You just present the information as best you can. Their judgment is outside of your control. And so just let that be what it is. If someone wants to take something from it, awesome. If I can tell my story in a way that overlaps with meaning in your story, then that little intersection is where the value is. And if I tell my story with the idea that you're gonna be making yourself the protagonist, then that's how I think you get valuable connections. Utkarsh Narang (23:38.642) Hmm. That's that's so deep because what you're saying is so it's not about it's not about tooting your own horn. It's not about bragging. It's about the intention you have behind it and how you do it. And don't make yourself the hero, but also don't do disservice to the effort that you put in to achieve what you've achieved. Cam Fink (23:56.376) Beautiful summary. That took me 30 seconds to summarize what I spent five minutes rambling about. Nicely done. Utkarsh Narang (24:00.255) And we need both of them, right? Because we need the dissection and then we need the top line. I think, yeah, so love that. What I was, when you were previously sharing about people like you experiencing video and then feeling terrified about it, I sometimes feel there's something about the camera. It switches on and then the person's, the person who's not yet learned to be authentic on camera changes. There's a switch that gets toggled. What is it about? And you've done this for 20 years, so I'd love for you to share and break it down. What does the camera do that people are maybe afraid of or makes them change who they are? Cam Fink (24:42.354) The camera, I don't think does anything. It's just unfamiliar. So if you want to go for your driver's licence in Australia, in Melbourne, you need to have logged 120 hours of practice driving on your learner plates before you're even allowed to sit the test to get your licence. 120 hours driving with a supervisor sitting next to you, building up your experience. You have to drive at night, you have to drive during the day, and you have to do it a lot. and you have to do that before you're even allowed to sit the test. And yet people think that being on camera is going to be the same as talking to a person or the same as even teaching a room. And it's not. It's completely different. It's very, very different skill and the skills don't transport. So you might be good at speaking to a hundred people in a room. You might be good at one-on-one coaching. You might be a very confident professional person who knows their stuff, who's confident sharing it and who previously believe that they could deliver that in any form. And then suddenly you turn a camera on and it's a black hole and there's no faces and it's a different energy and they get tongue-tied, they get a limbic response, their mouth goes dry, they want to be impressive and weird, and it's so intimidating and so fear-inducing that they think, that's not for me, and they give up. You need to do it a lot. You have to get on camera a lot, a lot, a lot, a lot. Utkarsh Narang (26:03.966) Hmm. Yeah. Cam Fink (26:10.604) before you should have the right to judge whether you're good at it. Like if you, if you ever played a flute for example, or a saxophone. Utkarsh Narang (26:18.046) I'm not. My son plays the drums. I'm not. Cam Fink (26:22.178) Okay, so if I handed you a saxophone and said, you play this for me? You can't, but also you know you can't. And I know you can't, so you could play a crap saxophone melody and that would be what we'd expect because you can't play the saxophone and you've never tried before. But if you do the same thing with a camera, people think they should be better at it. There's an impression that being able to speak to camera Utkarsh Narang (26:27.61) I could. Yeah. Yeah. Utkarsh Narang (26:44.232) you Cam Fink (26:50.19) should be something that you're immediately good at. And most people are shocked and embarrassed to discover that they're not. But they shouldn't be. Like you shouldn't expect to be good at it if you haven't done it before. And yet that's the thing that turns most people away. Utkarsh Narang (26:52.35) Hmm. Utkarsh Narang (26:57.554) Yeah, this shouldn't be. Yeah. Utkarsh Narang (27:05.93) That's so cool this idea that even to drive you need like 120 hours even if you feel like you're the best driver and you're ready for Formula One, you still need that to get your license and when we're recording on a video, we feel like day one we should speak like whatever that like I don't know what that expert is but like some expert. Interesting. Cam Fink (27:25.046) Yeah, and the other thing is too, is most people don't like hearing or seeing themselves recorded. Most people don't like hearing or recording of their voice. They certainly don't like looking at their face when they watch a recording back. And there's this massive dissonance that happens where whatever someone's self-perception of their identity or their voice or their appearances meets the reality of what shows up on camera, they find that really confronting. And the funny part about that is, that's what you look like. That's what you sound like. Utkarsh Narang (27:53.374) you Cam Fink (27:56.258) But you've never met that person. You don't know that person. You're looking at them through the other side of your eyes and you don't know them. It's like if you suddenly discovered you had a nearly identical twin who looks a lot like you and sounds a lot like you but isn't you and you didn't know they existed. And if you were 30 or 40 years old and a twin suddenly appeared, that would be a really weird and eerie experience. And I think for lot of people when they see themselves on video, that's what it is. Utkarsh Narang (28:05.63) Hmm. Utkarsh Narang (28:09.278) Hmm. Utkarsh Narang (28:21.896) Yeah. Cam Fink (28:23.446) And so your job is to learn to like that person. You have to get to know them. This weird sort of facsimile of you, who is definitely you but not what you thought you were. You have to learn to like them. You have to get to know them. And most people's experience of that is that that takes a little while. And you have to sit through the discomfort of realizing that you say like a whole lot. Or that one of your eyes doesn't open properly. Or that you've got a pointy ear. All these things that are... Utkarsh Narang (28:31.006) Yeah. Utkarsh Narang (28:42.366) Yeah. Utkarsh Narang (28:49.95) Mm. Cam Fink (28:51.736) Big and obvious when you see a recording of yourself that are the person that everyone in your life knows and loves anyway. Like they don't care. It's who you are. And your job is to get comfortable with that. Get comfortable with the recorded version of you so that you can relax when you're on camera and be yourself. And then also learn to like and be usefully judgmental of the person who shows up on camera. Utkarsh Narang (28:58.014) Yeah. Utkarsh Narang (29:20.35) Hmm. Cam Fink (29:21.46) and being comfortable with the idea that you can coach yourself if you're willing to watch your recordings and give yourself honest feedback. You can train yourself out of using phrases that don't come across well in recordings like like or so or as I said earlier or or sounds that you might make with your mouth. All these things that you can ignore comfortably in conversation are laid bare in video recordings and it takes work and commitment and a willingness to be uncomfortable. Utkarsh Narang (29:54.751) Yeah. And it's so beautifully compares to like everything that we do in life, right? Whether we are going and leading, whether we are producing content on LinkedIn, whether we are, I don't know, like acting, anything that we do, we need to get comfortable with knowing ourselves. And then that's where the journey begins. And then I love this idea that you're saying be usefully judgmental. think that's such a powerful reframe instead of being just point blank judgmental and saying that, the fuck, I can never do this. saying let's pause, let's be usefully judgmental. But here's a challenge that's coming to mind. As a videographer, you're meeting someone and you're working with them, And people are sometimes difficult, don't know, overgeneralize it, but people are complex human beings. We're all complex. What have you seen work to help people really settle down before it's a big shoot or settle down and feel like they understand themselves better? Why I'm asking this question is because what will come out of this might help someone who's listening to us right now and trying to speak up in a meeting and trying to show up to his work or show up to his family or friends or colleagues in a beautiful way. So what comes to mind? Cam Fink (31:11.342) I think it's a process of genuinely caring about the person. So over the years of doing interviews with people who were nervous or shy or couldn't find their natural voice, I've developed a range of skills to help people relax. But I don't think that's the important part. The important part is caring and being empathetic and genuinely wanting that person to feel good and to get the best out of themselves. I heard a really great excerpt from a Jimmy Carr interview on the Diary of a CEO podcast where they made the observation that a quality interview isn't really about the quality of the questions. Everyone wants to know, what's the best way to ask a question or make sure you ask open questions or there's a certain timbre or words per minute or all these technical aspects to it. And I've never really focused on that stuff. What led me down this job and why I think I'm pretty good at it is because I care. I love meeting people. I love it when someone feels proud of what they've done or enters a situation feeling nervous and then leaves feeling like they've done something they weren't sure they could or that they've managed to capture an idea or a story that they had that they didn't think was in them and that together we've managed to create something that's worthwhile. And there's technical sides to things like don't put a holly for bright lights in people's faces if they're... Utkarsh Narang (32:15.07) you you Cam Fink (32:39.092) not comfortable on camera or put the camera a bit further away or spend the first five minutes just laughing about a shared interest. Ask them a few questions to get them talking about a hobby or what they did on the weekend or what food they like or something that has nothing to do with the content you want to record and burn the first five or ten minutes trying to just get them to relax because once someone's relaxed and you ask the question you want the answer to they're probably going to deliver it in an organic useful way whereas if you keep interrupting someone who's still nervous then it's never gonna be any good. Yeah, and so I think the job and the joy, if you want to bring the best out of anyone, is can you create the environment where they feel seen and heard and capable of stepping into discomfort. Utkarsh Narang (33:09.596) Yeah. You're pushing them off the cliff. Utkarsh Narang (33:26.14) So easy. It's so easy. Being a good human being is so easy. All you got to do is be kind, be empathetic, be caring, be listening, be present. Cam Fink (33:34.425) Well, it's not, no, it's like, it's not all you need to do. so here's the danger of reducing it to just a motivation. So anyone who's done a job for 20 years is gonna be pretty good at it, you would think. And the skill I think is of knowing when and how to use the skills you've accumulated, but without drawing a sign on it or without big noting it or needing that to be impressive. Utkarsh Narang (33:44.478) Hmm. Cam Fink (34:03.658) I think the joy of watching someone who's really, really good at something is how effortless it seems. Underline, it seems. Like, it takes a lot of practice to do something that looks effortless. And the job, if you want to bring the best out of someone, is to do it in a way where it doesn't seem like you're putting in any effort, because that makes them relax. If you're making a theatre of being an expert, that's intimidating. Utkarsh Narang (34:12.626) Yeah, double underline. Yeah. Yeah. Cam Fink (34:32.128) If you are comfortably absorbing stress, if you're easy to be around in any context, with a camera, in a meeting room, in front of a room, anything where some people might be feeling nervous, if you can have the lowest heartbeat, and if you can have the smallest ego, and if you can radiate a desire for people to feel good around you and to be proud of what they've done, then you're going to get a good result. Utkarsh Narang (34:59.902) I love that lowest heartbeat, smallest ego. And what was the third ingredient there? Cam Fink (35:04.672) I can't remember. Just a desire, a desire for people to feel good about themselves. something, alright, so we're gonna go back to eight year old me. Let's go back to eight year old me. I had, I realized as an adult, an imperfect bond with my mother. And my mother was loving, kind, caring, but we didn't quite gel. And I wouldn't like to hear her say, I wouldn't like to Utkarsh Narang (35:06.332) I have to go back. Utkarsh Narang (35:10.332) Yeah. Cam Fink (35:34.255) for her to hear me say this, but it's also not a secret. But what it meant was I have a self-esteem problem, as I understand it, as an adult. And I don't mean I don't know I'm good at my work or that I'm not confident in a room. I mean, some part of me feels like I'm not worthy of being loved. Now, this is sort of a pretty heavy topic compared to what we were talking about. But what it's meant is I've gone through life really enjoying a lot of approval from a wide variety of people. And as a result of that, I've developed a whole heap of extroverted social skills that mean I get to meet a lot of people because that brings me joy. And it saves me from the heartache of not necessarily finding it easy to have an established romantic relationship in my life. Now that we can now put all that psychology aside. But what it's meant is I've got 20,000 hours of meeting people and enjoying speaking to them. Like I've done that a lot and it brings me deep joy. Utkarsh Narang (36:29.086) Hmm. Cam Fink (36:33.16) And if you're doing something that naturally energizes you that you're not consciously aware of that you've been doing a lot, you're probably going to be good at it. And so in a videographer role, like the videography skills kind of don't matter. And what I've noticed is when people hire me, they're not hiring me for my video skills because they don't know about cameras and lenses and shutter speeds and production quality and color matching. They don't give a shit. They just know if they like the video or not. Utkarsh Narang (37:02.462) Mm. Cam Fink (37:02.798) And the thing that I think makes a video that I've stand out from others is that the people speaking on it are being themselves and bringing good energy because hopefully I've created an environment where they get to do that. Utkarsh Narang (37:18.248) Some deep shit. Did not expect us to go where we are going. Thank you. Thank you for. Cam Fink (37:23.558) that was a dip. I didn't want to go there too far. But I think it's important to understand what your motivation is and like know thyself is the quote. Because it's so easy to go through life pretending we're the objective reasonable person in any interaction and everyone else is difficult and hard and temperamental and judgmental and all the bad qualities humans have and we just don't see our own. And the more you can understand who you are and why you're the way you are, Utkarsh Narang (37:25.832) Yeah. It is. Cam Fink (37:50.701) the more likely you are to be able to use those skills in a productive way and to use that to elevate others. And that's my joy, that's where I get the most fun. I love being in a room where the whole room lifts and someone's doing something they didn't think they could do before and I'm there alongside them and we've created it together or there's some chemistry there that didn't exist beforehand, that's my favorite. Utkarsh Narang (38:15.666) Love it. What's the secret? do you, you spoke about know thyself, right? What's your process? What's your secret? How do you go on that journey? Cam Fink (38:26.434) What's pretty much what I explained is just understanding that it brings me deep joy for reasons which might be unpleasant to poke in a psychological way. In a way that... Cam Fink (38:41.162) Happiness and doing good work, I think, depends on finding a role for yourself where you bring out your best and their best. And it doesn't matter who they are, it's just, you doing work that energizes you that is also beneficial to others? And if you can do both of those things at the same time, awesome. And for most people, that's not often a conscious choice. You just do something well and someone asks you to do it again. Or you put yourself in a situation where you did good work. Utkarsh Narang (38:49.95) Yeah. Utkarsh Narang (39:06.514) Yeah. Cam Fink (39:10.518) and someone will notice or you'll notice and you say, I like that bit, I'm just gonna go and find that again. And so none of my career, I feel weird using that word because it doesn't feel very planned, but none of it was planned, none of it was designed, none of it was a dream I had when I was 15 or eight or 20 or 30. It was just a bunch of stuff that happened where I found what I liked and I did it. And then by doing something well, you create, if you're willing, to increase your surface area of luck. I can't remember who said that, Stephen Covey perhaps. If you put yourself in situations where good things might happen, sometimes they will. And if you do a good job when that opportunity comes along and you're not too shy to let people know about it or you post about it on LinkedIn or you tell your friends or you cold call someone you admire, like you've just reached out to me randomly and I've said yes, awesome, we both win. Utkarsh Narang (39:49.31) Hmm. Utkarsh Narang (39:57.854) You Utkarsh Narang (40:04.114) Yeah. Cam Fink (40:06.678) All of these things, I think, create the opportunity for further good things. And if you're lucky, or if you think other people are lucky, I don't think it's luck. Utkarsh Narang (40:12.178) Yeah, beautiful. Utkarsh Narang (40:21.864) Yeah. They're deliberately, consciously increasing the surface area of their luck. Cam Fink (40:27.264) Yeah, and so I'll give you an example. Before the age of the internet and before everyone had a video camera in their phones, I had a mini DV camera. And I used to make videos on group holidays where me and my friends would go and be clowns on a houseboat trip or at a ski lodge or somewhere and we'd just do silly things and I'd make videos. And I loved editing that footage down into a clip that people wanted to watch. The key part is people wanted to watch the... Utkarsh Narang (40:53.342) Mm. Cam Fink (40:56.462) Because most of the time when someone has a slide night or makes a video of their holiday, it's boring as batshit because they don't know how to edit, it goes for too long, and it's not interesting to other people. I learned over the process of doing this for 10 years how to make a video that people wanted to watch. And I did it just for fun, and I did it just on holiday. And then one of my friends got a job covering The Ashes, the cricket series between Australia and England, in England. And they said, do you need a videographer? We'd love it if you'd go with a videographer and make some clips while you're there. And my friend who I'd never worked with, we'd had no professional relationship at all, we were just mates. He said, holy shit, do you wanna come to England and make videos for the Ashes? We've got a modest budget, but they're gonna give us flights and we're just gonna go and do this thing. And I was immediately enthusiastic. I said, yes, let's go, this is in 2012. And we just did it. And I'd never done a job like that before. I don't have a media degree. I've never worked for a sporting organization and I didn't know what I was doing, but I did have 10 years of experience making stupid videos with my friends. And so that went really well. We had a couple of clips that were quite popular and then that led to another invitation to do the next job and then the next invitation and then and so on and by being willing to try things and just be active and say yes to opportunities then good things cascade and you end up with a career. Utkarsh Narang (42:26.126) Love it. Love that. And Ash's, wow, that's 2012. that was Shane Warne was still playing, I'm assuming. Ricky Pointing was the captain. Unreal, unreal. Goosebumps. Oh, what a series. Now we go three decades into the future and because I know your age, because that's how I met you on LinkedIn, three decades into the future, Cam, we go to that 80 year old Cam. If that Cam were to come and meet you right now and give you one piece of advice on how to lead the rest of your years, what would that 80 year old Cam say to you? Cam Fink (43:03.342) I am very much a live in the present person and I saw a great thread the other day of people recognizing that they visualize a calendar year in unique and different ways. Some people see the months go around in a circle, some people see them in a grid, some people see them in a vertical list, some people the months are in a cloud, they're all different sizes, some people picture them with colors, there's a bit of synesthesia going on. Utkarsh Narang (43:06.462) Mm-hmm. Utkarsh Narang (43:16.232) Hmm. Hmm. Cam Fink (43:32.779) A third of people are wondering what the hell any of these visualizers are talking about. They don't see things in pictures, they're just a list. But one of them stood out to me, and it was this month in a box right in the middle, and then just a blur on either side. Very little planning, very little thinking ahead. And I'm not really a planner. I live in the moment, that's how I've always lived. I don't have long term goals particularly, and so I tend to live... Utkarsh Narang (43:47.55) you Cam Fink (44:02.574) in a way that isn't based on a future reward. And I think a lot of these questions are designed, what would 80 year old self say to you, or what would you say on your death bed? A lot of those questions are designed to make people live more in the present. Like, well if you want this stuff in the future, why aren't you doing it now? That's usually what that question means. And so I think 80 year old me, if I live that long, Utkarsh Narang (44:25.094) Exactly. Cam Fink (44:31.618) would probably be giving me a thumbs up, I hope. my life's not perfect, there's heaps of things I do badly and things I'm trying to improve, but overall, I don't think there's a regret lurking, if you like. Utkarsh Narang (44:47.122) I was talking to my dad this morning. He's right now in the US. I was telling him that I was reflecting about this with my wife and I was telling her that when I turn 80 and whenever that happens and if that happens, I would imagine that as an 80 year old and not say, what the fuck, how bad was my life? I'll be so full of gratitude for everything that would have happened, right? Then if that 80 year old can do that, what's stopping this 40 year old to do that? And so why can't all of us just say like, life's good, yeah. We're doing our best. It's a blur left and right. Let's do our best in the moment and give ourselves a thumbs up. Cam Fink (45:22.862) Yeah, and so you were speaking to your dad this morning, but I haven't spoken to my dad for 27 years, because he died when I was 23. And so I'm about the age that my dad was as I remember him. And he died when he was 57, so seven years older than me now. But when I'm 15 years old, when you start to realize that your parents are actual people, I'm my dad's age. And I didn't, unfortunately, get to make more memories of my dad because he died. And so I don't have a role model. My immediate role model for how I should live as an 80 year old doesn't exist. I don't have one. And my dad's brothers are great. I still have a close relationship with one of them and it's not like I don't know 80 year old people. But my single greatest influence on whether or not I'm living a good life, and my mom's still around and she's great too by the way, it's not like I don't have a family, like everything's fine, just dad happens to be dead. Utkarsh Narang (46:13.192) You Cam Fink (46:19.658) I honestly don't really care. Like I just don't mind. I like my life, it's going pretty well. I don't have a lot of regrets and I don't feel trapped by any situation I'm in. Like I really feel for people who are financially bound to a job they don't like or domestically in a situation that feels they don't have agency over what they do. This is class and privilege speaking here so not everyone has the luxury that I have but... A lot of people do have that objectively but don't live that way but there's nothing I really wish I was doing instead. Everything's fine. Utkarsh Narang (46:56.67) Love it. To everyone who's still listening to us about 50 minutes into the conversation, live in the moment. That's all that matters. You got to do something about increasing surface area of your luck. There are three things that you must do in the room. Lower your heartbeat, have the smallest ego, and have a desire to help people be better. All you can do in your life, whatever career, whatever you're doing, whatever career in quotes, is to care for people. And I think that's what's most important. Be usefully judgmental of yourself. I think that's a new idea that we've learned today. Make sure that you do a lot of trial and error because life is full of beautiful experiments. Run those experiments. If you're not feeling challenged for a while, then something's not right. So find a way to challenge yourself because that... as an expert gives you new ways to look at your insufficiencies. When you're trying to do some new experiments, we're getting into 2026, so you must be having all those amazing big resolutions of changing your life. Don't try to go too big, try to start small, but lower the stakes. Build the systems, because that's the only way you'll make progress. And to that eight-year-old Cam, who we met at the start, who was misunderstood, who did not want to color between the lines, but he... He created his own systems to be where he is today. Thank you, Cam for that wonderful hour. I truly appreciate you being here. Cam Fink (48:24.994) Utkarsh that was amazing. Beautifully summarised, by the way. I sound very articulate. And well considered. You've done a great job of cobbling that together. I do want to leave you with one final thought. And it occurred to me when you said I recommended having the lowest heartbeat in the room. I don't always think you should have the lowest heartbeat in the room. What I think is you should always be asking yourself, what does this room or this situation or this group of people need? Not, what do I want? Not what's best for me? Utkarsh Narang (48:30.034) You are. Utkarsh Narang (48:37.0) Mm-hmm. Utkarsh Narang (48:44.359) Hmm. Cam Fink (48:54.712) What's best for this now us? Utkarsh Narang (48:59.902) which is what we did, which is what you and I did in this room today. Everyone who's on a podcast platform, you'll have to share it for others to listen to it. So please do that. If you're on YouTube, then appease to the algorithm gods if you want to, but make sure this kind of conversation, this kind of streaming of the universe is not for everyone. So if you feel you have someone in your network who will value this, share it with them. If not, keep it to yourself. This is Utkarsh and Cam signing off. Cam Fink (49:25.571) Goodbye.


